Free PDF , by Kara Lane
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, by Kara Lane
Free PDF , by Kara Lane
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Product details
File Size: 2096 KB
Print Length: 125 pages
Simultaneous Device Usage: Unlimited
Publication Date: July 13, 2015
Sold by: Amazon Digital Services LLC
Language: English
ASIN: B011M8UJMW
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Amazon Best Sellers Rank:
#216,053 Paid in Kindle Store (See Top 100 Paid in Kindle Store)
I'm not a photographer, but my brother-in-law has a fine art photography business, and I thought this would be an interesting read. The level of research done by the author is very thorough! The information is well laid out and easy to follow. I feel a lot of the advice in this book could be used for other types of artistry as well, including my jewelry design business. I think any artist is keen on getting their work seen by as many people as possible, and may contact every potential outlet without getting the result they want. Kara's point about researching what type of work each gallery represents, and aligning yourself with those that best fit with your aesthetic to be very valuable. In addition to creating the work, there's only so much time we can spend on marketing ourselves. I found her advice about researching galleries first and targeting the best potential match to be a great way to go about it. It's all about targeted marketing.
You'd be hard pressed to ferret out this information on your own. Save yourself a few years and accelerate your career NOW...! Concise and presented in clear language, this is accessible to everyone. Essential guide for anyone looking to get their work in front of a larger audience.
Fine Art Photography GuideThis book will give you the facts on how to earn art gallery representation. The author has interviewed numerous high level galleries. She presents the most common roads to success such as portfolio reviews. She also profiles several currently famous and gallery represented photographers and explains how they reached stardom.I learned so much by reading this book. For instance, one of the galleries said that some photographers are overdramatic when they show up with white gloves for their artwork. Fine art galleries know how to handle artwork, and don’t need to be handed white gloves. I found that funny because I saw a famous fine art photographer do a presentation at Imaging USA, and he specifically recommended taking two sets of white gloves, one for the photographer and one for the curator. Myth officially debunked.I bought both the paperback and the Kindle version so I could easily reference it when traveling, but I also wanted a hard copy I could highlight and dog-ear. This is my new favorite reference book.It is also a great inspiration to get out of my comfort zone, try some of these approaches, build several bodies of work, and hopefully hang on the walls of the most beloved galleries.I will recommend it to all my photography guild friends.
It was disappointing. The book is 96 pages, all text. So it's short. That could have been a good thing had it not been both pedantic and wooden. She makes clear that she wrote this from research. However, it's lifeless. The examples are all at arm's length, and not at all engaging. She does provide a mechanical description of processes and relationships. Had any of them been engaging or compelling, the book would have a life it lacks. Therefore, it's rather overpriced.In addition, the softcover appears to be an inexpensive on-demand production. Within 24 hours the cover curled badly. So it won't be finding a place on my shelf because it can't.
The author is very helpful. I am in the process of following this path.
I have often been told I should be a professional photographer. I have listened halfheartedly to that compliment and smiled accordingly. However, after reading Kara Lane's book not once but twice, I may have renewed interest in making my photography more than an avocation and giving it a try.Kara's book provided a step-by-step, comprehensive overview of how to obtain gallery representation. Not only does it provide an overview, it is filled with specific references and recommendation. Too often, "anyone can do this" and "how to" books are filled with generalities and encouragement...lacking true substance. Kara Lane has given real references and insights from professionals.Read it and learn!!!
Good analysis of the gallery and current photo scene.
Nicely done, with some good points to follow.
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